The aim of a development strategy is to focus company’s efforts on the management board’s vision. A vision is the desired image of the company in the future. Developing a strategy requires an individual approach to each company and several stages:
Business plan / feasibility study: the objective is to analyse the opportunities and threats that an organisation has to face. A well-prepared business plan is used to manage the company, its investments and development.
Company valuation: The aim of valuation is to determine the real value of a company, which reflects the value of assets and the company in the form of a business model. The value of a company depends on its ability to generate revenue, not only on the value of its assets. We use three methods when making a valuation:
Business process mapping, which aims to:
Finally, the work done can be used to:
Strategic market analysis – see Research and entry into markets
The objective is an assessment of the company’s financial condition in order for the management and supervisory board to make decisions.
What do consultants or advisors do? Advisors – having an external perspective – help to find the weak links and improve the efficiency of processes in an effort to optimise the way a company operates. By doing so, they assist in achieving measurable financial results.